Retail Planning

Retail Planning2

 

Airbiz’s success in retail planning at airport terminals is due to its creative approach in tailoring retail solutions to airport operations, user needs and demands. Airbiz has a reputation for resolving the mix, integration and location of retail outlets which is enhanced by its unique appreciation of how passengers and visitors act in the airport environment.

Experience

  • Brisbane Airport - International terminal redevelopment to establish retail nodes for concourse expansion  
  • Calgary International Terminal Facility – Conceptual layouts for retail development  
  • Hong Kong International Airport  - Passenger flow analysis to define retail planning to maximise exposure to retail outlets  
  • Perth Airport - Consolidated terminal planning to maximise retail opportunities to suit immediate and long term domestic and international operations  
  • Sydney Airport - Development of major retail “nodes” as major elements of international terminal redevelopment

Expertise 

  • Concession planning, marketing and management 
  • Demand and market analysis 
  • Integration of passenger flows and facilities 
  • Retail precinct scoping 
  • Retail benchmarking including spend rates 
  • Retail support facilities planning 
  • Sizing and location planning 
  • Terminal area reconfiguration